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The modern real estate professional is surrounded by commentary. Daily updates. Forecasts. Opinions. Breaking news. Endless analysis of what just happened—and speculation about what might happen next. Most of it is noise. Market commentary is often backward-looking, reactive, and designed for visibility rather than accuracy. It explains outcomes after they occur and rarely informs positioning […]

For decades, information was the advantage. Market data, deal flow, pricing trends, and insider knowledge were scarce—and those who had access to them moved ahead of the rest. That era is over. Today, information is abundant.Data is public.Analysis is everywhere.Commentary is constant. Yet outcomes remain wildly unequal. The reason is simple:information no longer determines opportunity—access